TIGA Press Releases

TIGA on PEGI: Parents must take ultimate responsibility

Publish Date: Monday 30th July 2012

TIGA, the trade association representing the UK games industry, says the PEGI system will only work if people are fully aware of it - and parents take responsibility for the games their children play.

Dr Richard Wilson, CEO of TIGA, was talking on the day the Pegi (Pan-European Game Information) system became legally enforceable in the UK, meaning retailers that sell titles with ratings of 12, 16 or 18 years to children below the age limits will be subject to prosecution. Under the new system the Games Ratings Authority (GRA) - a division of the Hertfordshire-based Video Standards Council - will be responsible for rating titles using Pegi's criteria.

Dr Wilson said:
"It is important that people are made aware of the PEGI system and understand what the ratings and advisory comments mean. Parents and consumers generally need to know when they purchase a boxed video game from a shop what the PEGI ratings mean so that they can make informed decisions.However, while PEGI provides more information for consumers, the purchaser must ultimately take responsibility for ensuring that the game which he/she has bought is age-appropriate.

"Only bricks and mortar stores are affected by the new law which puts PEGI on a statutory basis. Online and digital downloads remaining exempt. As both of these methods typically require a credit or debit card, parents can ensure that their children play age appropriate games.”

TIGA's advice for parents is to:

  • Always look for the age classification on the game package.
  • Try to look for a summary or review of the game content or ideally play the game yourself first.
  • Play video games with your children, watch over them when they play and talk with them about the games they play.
  • Explain why certain games are not suitable.
  • Be aware that online games sometimes enable the download of extra software that can alter the game content and eventually the age classification of the game.

Online games are usually played in virtual communities requiring players to interact with unknown fellow players.Tell your children not to give out personal details and report inappropriate behaviour.Set the limits by using the parental control tools of the game console or PC

The Age ratings

  • 3 - suitable for those aged three and above
  • 7 - suitable for those aged seven and above
  • 12 - suitable for those aged 12 and above
  • 16 - suitable for those aged
  • 16 and above18 - suitable for those aged 18 and above

  • Violence – Game contains depictions of violence
  • Bad language – Game contains bad language
  • Fear – Game may be frightening or scary for young children
  • Sex – Game depicts nudity and/or sexual behaviour or sexual references
  • Gambling – Games that encourage or teach gambling
  • Drugs – Game refers to or depicts the use of drugs
  • Discrimination – Game contains depictions of, or materials which may encourage, discrimination
  • Online – Online game

Notes to editors:About TIGA:

TIGA is the trade association representing the UK’s games industry. The majority of our members are either independent games developers or in-house publisher owned developers. We also have games publishers, outsourcing companies, technology businesses and universities amongst our membership. TIGA won 10 business awards and was nominated a finalist for 9 other awards during 2010 and 2011. In 2010 TIGA won two business awards including ‘Trade Association of the Year’ from the Trade Association Forum.

In 2011, TIGA won eight business awards including ‘Trade Association of the Year’ from the Trade Association Forum, ‘Outstanding Organisation’ from the Chartered Management Institute and two Global Business Excellence Awards, including ‘Outstanding Marketing Campaign’. Richard Wilson won the ‘Leadership Award’ from the Trade Association Forum and the ‘Outstanding Leader’ award from the Chartered Management Institute. TIGA is an Investors in People organisation.

TIGA's vision is to make the UK the best place in the world to do games business. We focus on three sets of activities: political representation, generating media coverage and developing services that enhance the competitiveness of our members. This means that TIGA members are effectively represented in the corridors of power, their voice is heard in the media and they receive benefits that make a material difference to their businesses, including a reduction in costs and improved commercial opportunities.

For further information, please contact Dr Richard Wilson, TIGA CEO on: 07875 939 643, or email richard.wilson@tiga.org.

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